Every ticket sold through Eventbrite costs you money. Meaningful chunks of revenue, skimmed off the top of every single transaction, compounding across hundreds of events and thousands of attendees. For a networking brand scaling nationally, those fees become a second rent payment you never agreed to.
Property & Poppadoms had that exact problem. A nationally recognised property networking brand with an expanding roster of hosts, growing ticket volume, and zero control over their own sales pipeline. Eventbrite owned the checkout. Eventbrite set the terms. And Eventbrite took a cut of every ticket.
The question was simple: why keep paying someone else to sell your own tickets?
We built them a fully independent ticketing platform. Minimal third-party fees. Every ticket sold, managed and processed through their own website, under their own brand, with their own data.
The results landed fast. Within the first month, they processed over £10,000 in ticket sales. The fee reduction hit 72%. That is money that previously disappeared into a platform they had no control over, now reinvested directly into growing the business.
Within a few months, total sales crossed £50,000. But the platform kept evolving alongside the brand. QR code check-in at the door replaced manual guest lists. Private virtual events got their own ticket flow. Automated event creation meant the team spent less time on admin and more time filling rooms.
By late 2025, the brand had outgrown even that first build. So we rebuilt the platform from the ground up: recurring memberships for predictable revenue, host-level check-in permissions for their growing team, deeper analytics, affiliate and discount code support, and a noticeable speed improvement across the board.
Monthly maintenance and feature releases continue into 2026 as the brand scales further.
What changed for Property & Poppadoms:
Before: Eventbrite controlled ticket sales, skimmed fees on every transaction, and owned the customer data. Scaling meant paying more for the privilege of selling their own product.
After: Full ownership of ticket revenue. 72% reduction in platform fees. £50,000+ processed through their own system. A platform that grows with them rather than charging them more as they succeed.